Forecasting the
Next Big Thing
When will industry-changing innovations, such as electric and autonomous vehicles, become widely adopted? Four tools, when used together, can help leaders see into the future and get a jump on the competition.
When emerging technologies show potential to disrupt entire industries, how can companies know when it's the right time to respond?
The ability to react to these "tipping points" even a few months ahead of competitors can be worth millions or billions of dollars.
Bain has found that four forecasting tools, used together, can enhance companies' ability to predict the trajectory of new technologies.
Take, for example, the case of electric and autonomous vehicles. Each tool provides a lens into when these technologies may become ubiquitous in the market.
Click each tool to explore.